Episode #5: “Re-think Your Industry”
After researching hundreds of successful entrepreneur stories, Why Didn’t I Think of That? co-founders Bob Smith and Greg Anastos realized that all the businesses they were studying were forging very similar pathways to success. So they developed a list of twelve “Axioms for Entrepreneurs.” In this episode of the Why Didn’t I Think of That? ® Podcast, Bob and Greg sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first axiom, “Re-think Your Industry.” The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light. Using fascinating examples as diverse as the bottled water industry and the turn-of-the-century railroad companies, they explain how important it is for companies to re-evaluate what services their business is providing customers and how to examine what their particular industry could be doing better.
All that and more on this episode of the Why Didn’t I Think of That?® Podcast.