Coca-Cola and the First Coupon
It’s probably the most popular carbonated beverage in the world, but it wasn’t always an easy sell. Enter Asa Griggs Candler, the man who would take Coca-cola from drug-store remedy to a brand recognized around the world.
The Home Depot
Bernie Marcus and Arthur Blank both worked for a Southern California home-improvement chain called “Handy Dan” in the 1970′s.
While there, they experimented with heavily discounting products in one of Handy Dan’s locations. The experiment was a success in every sense of the word, and it was their intention to expand it to more stores. But they never got the chance.
Coming to the Gators’ Aid
How a flailing Florida football team led to the most popular sports drink of all time.
Gauze + Tape = The First Band-Aid
I was trying to decide which invention to cover in today’s blog post. Honestly, I was blanking.
So I started poking around the Why Didn’t I Think of That? site, and I ended up in the Inspiration Hall of Fame.
What’s The Doughboy Afraid Of?
One of the great things about running a successful business is that, as your success and wealth grow, so does your influence and power. Of course, that’s not always good news for other, competing start-ups.
Just look at the chilling tale of Häagen-Dazs vs. Ben & Jerry’s. This story is an oldie, but a goodie.
