January 24, 2017

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Alka Seltzer

alkaseltzer

What They Do

Miles Laboratories manufactures Alka-Seltzer, an over-the-counter remedy for cold and flu.

Inspiration

When Andrew Beardsley heard that reporters at a local newspaper used a mixture of aspirin and bicarbonate of soda to avoid colds and the flu, he investigated. In true entrepreneurial spirit, he had a chemist mix a concoction for sale.

About

For eighty years, Alka-Seltzer has remained one of the world’s most famous cold remedies. Owned by Miles Laboratories, a subsidiary of Bayer, Alka-Seltzer is sold in more than 100 countries, and generates $90 million a year in sales.

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