BizChair : Why Didn't I Think of That? ®

BizChair

BizChair.com

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For sometime now, we’ve had a special project in the works. We wanted to give our listeners and readers a chance to hear a new Why Didn’t I Think of That?® feature every day, even if they’re away from the radio. And that’s exactly what we’ve done. Today marks the beginning phases of a plan [...]


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Hall of Fame Spotlight: Spray Paint

Nobody thought about putting paint in an aerosol can until Ed Seymour. In 1949, Seymour was looking for a novel way to demonstrate a new aluminum paint. His wife suggested putting it in an aerosol can, like ones recently introduced for insecticides. To his surprise, the sprayer — not the paint — became the star of his demonstration.


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Hall of Fame Spotlight: Dole Pineapple

While in Hawaii in the 1800′s, James Dole discovered a fruit most people had never seen or heard of before: The pineapple. He began importing the fruit to the mainland and introduced the country to this exotic, sweet treat. The pineapple became a national favorite, and the Dole Food Company became the largest supplier of fruits and vegetables in the world.


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TOMS Shoes

He started his first business in college. He sold his second business to Clear Channel. He came within four minutes of winning CBS’s the Amazing Race. He’s led an interesting life, but what Blake Mycoskie is best known for is starting TOMS Shoes, the company that has donated well over a million shoes to needy men, women, and children.


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Hall of Fame Spotlight: Gatorade

Today it’s as synonymous with sports as cheerleaders or sweatbands. But not too long ago, Gatorade was just a nameless concoction, cooked up to revitalize the University of Florida’s football team: the Gators. The Gators were losing. A lot. One reason for that was the hot Florida weather dehydrating the players. The “Gator-Aid” not only saved the team, but it has been hydrating and refreshing some of the world’s greatest athletes ever since.

Today’s Hall of Fame Spotlight: The Story of Gatorade.

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What they do:
On-line business chair sales – a new and forward-thinking idea at the turn of the new millennium.

Inspiration:
Sean Belnick was fourteen when he visited his step dad's furniture manufacturing office. To a youngster of the computer generation, it seemed odd to Belnick that customers would go into retail stores and place an order, and then the stores would turn around and place the order with the furniture manufacturer, who would then ship directly to the customer.

About the business:
In 2001, with only a five hundred dollar investment, Belnick started an online-store to help sell his step dad’s inventory. Belnick built a website and called it Bizchair.com. Today, Bizchair is still one of the leading online suppliers of office furniture. Recent annual sales -- 38 million dollars.

Axioms:

Related Blog Stories:

TOMS Shoes - March 23, 2012

He started his first business in college. He sold his second business to Clear Channel. He came within four minutes of winning CBS’s the Amazing Race. He’s led an interesting life, but what Blake Mycoskie is best known for is starting TOMS Shoes, the company that has donated well over a million shoes to needy men, women, and children.

Crowd-Sourcing Innovation - February 17, 2012

Jake Zien was a 17 year old with a quirky idea for a flexible power strip. Ben Kaufman was a 19 year with a start-up and a vision of harnessing ideas just like Jake’s.

Now, thanks to Kaufman’s invention crowdsourcing site Quirky, Zien and other inventors like him are seeing their products go from sketchpad to store shelf faster than they can say “perpetual royalties.”

Podcast Episode #5: “Rethink Your Industry” - January 13, 2012

In the latest episode of the Why Didn’t I Think of That? Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, “Re-think Your Industry.”

The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light.

Last Minute Gift Ideas - December 8, 2011

We’re already in the second week of December! I for one have been so busy lately that I not only missed out on the Black Friday and Cyber Monday hoopla, but I still haven’t done any Christmas shopping!  I have a feeling that I’m not the only one, so I thought I’d provide you, dear readers, [...]

Amazon’s Fire Sale - November 23, 2011

Amazon.com Founder and CEO Jeff Bezos says that they’re “the only tech company with low margins.”

Low margins is an understatement. The company is losing money on every single Kindle Fire tablet they sell. But it’s all part of Jeff Bezos plan to conquer the Universe. He may or may not succeed, but one thing’s clear: With the Kindle Fire, he has single-handedly created a low-end tablet market where there was none, and for that reason alone, he’s about to change the tech industry forever.