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When Seth Berkowitz was a junior at the University of Pennsylvania, he started baking cookies for friends out of his dorm. Soon, he noticed a trend: students got hungry late at night and there wasn’t any delivery alternative to greasy and heavy food. Berkowitz wondered, “Why not hot cookies and milk – delivered to your door after midnight?”
When inventor Doug Vick got up in the middle of the night and bumped into the bedpost, he wondered, “How many other people do this every night?”
So he invented high-quality double-lined fleece slippers with a weight sensor in the sole, a light sensor on the side, and an LED light in the toe.
In the latest episode of the Why Didn’t I Think of That? ® Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, “Re-think Your Industry.”
The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light.
Richard James was working at a Philadelphia shipyard and was looking for a way to keep nautical instruments stable in rough seas. That’s when a torsion spring fell off the shelf. Richard watched the spring crawl down shelves, stacks of books and tabletops, and land upright on the floor. Suddenly, he had a great idea…
Why do candles all have such “girly smells,” 14-year-old Hart Main asked his younger sister, who was selling the candles for a school fundraiser. Main thought why not have smells that guys would like, like fresh cut grass, bacon, sawdust and leather. So, with a $100 investment, and his heart set on buying a brand new bike, this young man invented a whole new kind of candle: the ManCan.
What they do:
Sell humidors online to cigar enthusiasts.
Inspiration:
Rookie cigar smoker Dave Sabot, an internet marketer, was appalled by high prices cigar stores charged for humidors. After scoring a humidor for just $45 online, Sabot built a website and began selling them via the Internet.
About the business:
Formed an alliance with wholesale distributor and now sells all things cigars and cigar accessories online.
In the latest episode of the Why Didn’t I Think of That? ® Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, “Re-think Your Industry.”
The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light.
Amazon.com Founder and CEO Jeff Bezos says that they’re “the only tech company with low margins.”
Low margins is an understatement. The company is losing money on every single Kindle Fire tablet they sell. But it’s all part of Jeff Bezos plan to conquer the Universe. He may or may not succeed, but one thing’s clear: With the Kindle Fire, he has single-handedly created a low-end tablet market where there was none, and for that reason alone, he’s about to change the tech industry forever.
It was 1999. Aspiring screenwriter John Brozek was poking around a new website called eBay, and what he found surprised him: Counterfeit Rolex Watches. Lots of them.
How did a music major wind up founding the fastest growing start-up in history? In our very first Why Didn’t I Think of That? ® Podcast, Bob Smith and Greg Anastos look at the story of Andrew Mason and his tech start-up Groupon, an online daily deal service.
We all use the internet. So why are some people getting paid for it? In this new series, I’ll be taking a look at some of the many ways entrepreneurs and industrious young (and old) capitalists are making money using nothing more than a keyboard and mouse.
