When he lost his job, this salesman invented a new one. He applied newtechnology to an old product, inventing hightech, highspeed snow sleds.
‘Hammerhead Sleds’ – November 11, 2009
What they do:
Make high-end, high-speed gravity sleds for adults.
After kicking around a number of ideas, unemployed medical equipment salesman Steve Luhr launched a business to re-create the excitement of sledding when he was a kid. He applied new-age materials and hot technology to his idea.
About the business:
The Hammerhead Pro is a high-end, high speed, radical new-gravity sled for adults. Enthusiasts can accessorize the sleds with headlight, taillight, custom runners for fresh snow and other add-ons. Luhr has shipped 4,000 units to date, and with recent revenues hitting a quarter million dollars, is ready for national expansion.