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	<title>Why Didn&#039;t I Think of That? ®</title>
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	<itunes:summary>The Official Home of Why Didn&#039;t I Think of That?®</itunes:summary>
	<itunes:author>Why Didn&#039;t I Think of That? ®</itunes:author>
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		<title>Crowd-Sourcing Innovation</title>
		<link>http://thinkofthat.net/2012/02/17/creative-outlet-how-quirky-is-crowd-sourcing-innovation/</link>
		<comments>http://thinkofthat.net/2012/02/17/creative-outlet-how-quirky-is-crowd-sourcing-innovation/#comments</comments>
		<pubDate>Fri, 17 Feb 2012 16:20:56 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Inventions]]></category>
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		<category><![CDATA[crowd sourcing]]></category>
		<category><![CDATA[invention]]></category>
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		<category><![CDATA[kickstarter.com]]></category>
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		<description><![CDATA[Jake Zien was a 17 year old with a quirky idea for a flexible power strip. Ben Kaufman was a 19 year with a start-up and a vision of harnessing ideas just like Jake's. 

Now, thanks to Kaufman's invention crowdsourcing site Quirky, Zien and other inventors like him are seeing their products go from sketchpad to store shelf faster than they can say "perpetual royalties."]]></description>
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		<title>Entrepreneur Spotlight: Snorg Tees</title>
		<link>http://thinkofthat.net/companies/snorg-tees/</link>
		<comments>http://thinkofthat.net/companies/snorg-tees/#comments</comments>
		<pubDate>Wed, 15 Feb 2012 19:18:59 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
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		<guid isPermaLink="false">http://thinkofthat.net/?p=4479</guid>
		<description><![CDATA[When Matt and Bryan Walls’s humor website "Snorg" failed, the venture left them with a lot of funny ideas from various brainstorming sessions. Rather than letting them go to waste, they put them on t-shirts and launched Snorgtees.com.

Initially capitalizing on movies like Napoleon Dynamite, Snorg Tees got rolling with pop culture. "Girls like guys with skills," "Wish You were Beer," and "I'd like to double your entendre" are just a few of their big sellers. Recent sales: over $5 million dollars.]]></description>
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		<title>Podcast Episode #5: &#8220;Rethink Your Industry&#8221;</title>
		<link>http://thinkofthat.net/2012/01/13/rethink-your-industry/</link>
		<comments>http://thinkofthat.net/2012/01/13/rethink-your-industry/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 14:00:36 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Axioms]]></category>
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		<category><![CDATA[Business History]]></category>
		<category><![CDATA[Business Philosophy]]></category>
		<category><![CDATA[Feature]]></category>
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		<category><![CDATA[WDITOT]]></category>
		<category><![CDATA[advice]]></category>
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		<category><![CDATA[apple]]></category>
		<category><![CDATA[axioms]]></category>
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		<category><![CDATA[historical]]></category>
		<category><![CDATA[innovation]]></category>
		<category><![CDATA[interesting]]></category>
		<category><![CDATA[netflix]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[xerox]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/blog/?p=1280</guid>
		<description><![CDATA[In the latest episode of the Why Didn't I Think of That? ® Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, "Re-think Your Industry." 

The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light. ]]></description>
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		<itunes:subtitle>In the latest episode of the Why Didn&#039;t I Think of That? ® Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, &quot;Re-think Your Industry.&quot;  - </itunes:subtitle>
		<itunes:summary>In the latest episode of the Why Didn&#039;t I Think of That? ® Podcast, Bob Smith and Greg Anastos sit down with thinkofthat.net blogger Benjamin Christopher and discuss the first of their Axioms For Entrepreneurs, &quot;Re-think Your Industry.&quot; 

The Why Guys explore how companies like Netflix, Apple, Xerox, and General Motors were able to look at their industries, and their companies, in a new light.</itunes:summary>
		<itunes:author>Why Didn&#039;t I Think of That? ®</itunes:author>
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		<itunes:duration>21:33</itunes:duration>
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		<title>Entrepreneur Spotlight: Insomnia Cookies</title>
		<link>http://thinkofthat.net/companies/insomnia-cookies/</link>
		<comments>http://thinkofthat.net/companies/insomnia-cookies/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 01:56:54 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
		<category><![CDATA[Slider]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4380</guid>
		<description><![CDATA[When Seth Berkowitz was a junior at the University of Pennsylvania, he started baking cookies for friends out of his dorm. Soon, he noticed a trend: students got hungry late at night and there wasn’t any delivery alternative to greasy and heavy food. Berkowitz wondered, “Why not hot cookies and milk – delivered to your door after midnight?”]]></description>
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		<title>Entrepreneur Spotlight: Bright Feet Slippers</title>
		<link>http://thinkofthat.net/companies/bright-feet-slippers/</link>
		<comments>http://thinkofthat.net/companies/bright-feet-slippers/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 22:57:53 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
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		<category><![CDATA[historical]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4355</guid>
		<description><![CDATA[When inventor Doug Vick got up in the middle of the night and bumped into the bedpost, he wondered, “How many other people do this every night?”

So he invented high-quality double-lined fleece slippers with a weight sensor in the sole, a light sensor on the side, and an LED light in the toe.]]></description>
		<wfw:commentRss>http://thinkofthat.net/companies/bright-feet-slippers/feed/</wfw:commentRss>
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		<title>Entrepreneur Spotlight: Slinky</title>
		<link>http://thinkofthat.net/companies/slinky/</link>
		<comments>http://thinkofthat.net/companies/slinky/#comments</comments>
		<pubDate>Thu, 05 Jan 2012 19:01:13 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
		<category><![CDATA[Slider]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4275</guid>
		<description><![CDATA[Richard James was working at a Philadelphia shipyard and was looking for a way to keep nautical instruments stable in rough seas. That’s when a torsion spring fell off the shelf. Richard watched the spring crawl down shelves, stacks of books and tabletops, and land upright on the floor. Suddenly, he had a great idea...]]></description>
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		<title>Entrepreneur Spotlight: ManCan</title>
		<link>http://thinkofthat.net/companies/mancans/</link>
		<comments>http://thinkofthat.net/companies/mancans/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 20:10:26 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
		<category><![CDATA[Slider]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4292</guid>
		<description><![CDATA[Why do candles all have such “girly smells,” 14-year-old Hart Main asked his younger sister, who was selling the candles for a school fundraiser. Main thought why not have smells that guys would like, like fresh cut grass, bacon, sawdust and leather. So, with a $100 investment, and his heart set on buying a brand new bike, this young man invented a whole new kind of candle: the ManCan.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The DODOcase</title>
		<link>http://thinkofthat.net/2012/01/03/dodocase/</link>
		<comments>http://thinkofthat.net/2012/01/03/dodocase/#comments</comments>
		<pubDate>Tue, 03 Jan 2012 19:57:29 +0000</pubDate>
		<dc:creator>Contributor</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Inventions]]></category>
		<category><![CDATA[Slider]]></category>
		<category><![CDATA[WDITOT]]></category>
		<category><![CDATA[dodocase]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[kindle]]></category>
		<category><![CDATA[kindle fire]]></category>
		<category><![CDATA[techshop]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4281</guid>
		<description><![CDATA[When 28 year old entrepreneur Patrick Buckley heard that his family and friends were reluctant to switch over to an e-reader because they strongly preferred the sensation of holding a book, he had a great idea. He created the DODOcase, an e-readers, tablets, and phones, manufactured using traditional bookbinding methods.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Last Minute Gift Ideas</title>
		<link>http://thinkofthat.net/2011/12/08/last-minute-gift-ideas/</link>
		<comments>http://thinkofthat.net/2011/12/08/last-minute-gift-ideas/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 21:21:00 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[holidays]]></category>
		<category><![CDATA[online shopping]]></category>
		<category><![CDATA[wditot]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4193</guid>
		<description><![CDATA[We&#8217;re already in the second week of December! I for one have been so busy lately that I not only missed out on the Black Friday and Cyber Monday hoopla, but I still haven&#8217;t done any Christmas shopping!  I have a feeling that I&#8217;m not the only one, so I thought I&#8217;d provide you, dear readers, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Entrepreneur Spotlight: HARO</title>
		<link>http://thinkofthat.net/companies/help-a-reporter-out/</link>
		<comments>http://thinkofthat.net/companies/help-a-reporter-out/#comments</comments>
		<pubDate>Mon, 05 Dec 2011 22:30:20 +0000</pubDate>
		<dc:creator>benjaminchristopher</dc:creator>
				<category><![CDATA[Entrepreneur Spotlight]]></category>
		<category><![CDATA[Slider]]></category>

		<guid isPermaLink="false">http://thinkofthat.net/?p=4177</guid>
		<description><![CDATA[Peter Shankman was a public relations pro who was spending a good deal of his time connecting reporters with "expert Sources" for stories. He had a knack for bringing the two together, and after successfully experimenting with using social media to connect reporters with sources, he started HARO, short for Help a Reporter Out.]]></description>
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		<slash:comments>0</slash:comments>
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